Founder

Paulina Tjandrawibawa is the founder of Conseva who is also the creative director for the brand. She was born in Surabaya, Indonesia and lived abroad for nearly 10 years in Sydney, Tokyo, Shanghai, & Singapore.

She has a BA in Graphic Design and after completing her master’s degree in Public Relations and Advertising at the University Of New South Wales, Australia, she began to develop a strong interest in business and green lifestyle.

She joined one of the top 5 Japanese trading companies to sharpen practical business skills. However, her entreprenurial spirit grew stronger. She chose to become an entrepreneurship and design lecturer at Ciputra University and at the same time developing Conseva brand.

In 2016, She was ranked 7th out of 154 lecturers as the best entrepreneurship mentor at the university. She believes that entrepre- neurship can stimulate economic development. Therefore, she continues to teach the subject and simultaneously advance her Conseva brand.